Sarah’s Story

My name is Sarah Allison. I am a certified digital marketer and branding enthusiast with a degree from Arizona State University in Art Studies and Communications. As a self-taught marketer, I have climbed off the corporate ladder to build an empire where my company, The Blonde Spot, helps other companies develop a brand that allows my clients and I to embrace a life we love.

Originally from Seattle, I’ve lived in Arizona for the last ten years of my life. I truly love both my homes; The original, and the new. My son Fox, who is four, was born here and my home consists of just he and I. I’m a single mom, but do not allow myself – or my son – to be constrained by society’s current view on working single moms. I have big plans for myself and will see those plans through so my son may have a better start than other kids like him.





  • Social Strategy Direction 80%
  • Digital Marketing 80%
  • Business Development 75%
  • Strategy Development 60%
  • Customer Happiness 90%

When I’m not conquering in the digital world, I’m writing for various media outlets about travel, food, and pop culture. My son and I also frequent local science, kid, and art museums. We also attend conventions, local networking events, and family pizza nights.

With The Blonde Spot, I have developed a team of marketing and web development geniuses who are here to help your company implement social media marketing strategies and work with you on digital advertising, social media presence, website development, and overall marketing and business strategy. The world of social media and marketing is becoming this continuous wheel that breaks the soul of small businesses and brands alike. We are determined to not only stop this wheel but to break it and build a new social world where brands and businesses are viewed as equals.

Work With Sarah

Invite Sarah To Speak At Your Next Event

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As a thoroughly enthusiastic and knowledgeable speaker, Sarah Allison has produced a number of education programs for a wide variety of companies and organizations. Having the opportunity to share what she’s learned and taught herself in less than five years as a Certified Digital PPC and Marketer with her audiences is a huge passion of Sarah’s.

Sarah Allison is certified digital marketer and branding enthusiast with a Bachelor’s of Arts degree and is pursuing her Masters/ Ph.D. at Grand Canyon University. As a self-taught marketer, Sarah has climbed off the corporate ladder to share her knowledge and help The Blonde Spot’s clients grow from organic strategies and develop a brand that allows them to embrace a life they love.
Originating from Seattle, Sarah is a down-to-earth, nerdy, coffee guzzling, transplant drawn to Arizona by the sun and great outdoor activities year round. Passionate about education and ensuring that future generations and small businesses, Sarah hones in on the needs of small businesses and how those needs can be modeled through content and marketing.
In addition to helping small businesses craft a brand that is representative of their passions and professional mission, Sarah educates young entrepreneurs and women on how to bring an in-office job home. Recently, Sarah has launched a course on how others can Build & Launch A Kick-Ass Brand of their own. This course is chock full of lessons, strategies, and the physical steps any novice or expert can take to ensure they create a well-branded image of their own.

The Blonde Spot and Sarah’s speaking programs are more than educational. Each course, in-person speaking engagement, and education session are fun, engaging, implementable, and relatable.

Sarah is not your typical branding and digital marketing educator; she relates to her audiences and motivates them to learn and understand strategies helping create their businesses and bring it home.

Aside from speaking, Sarah and The Blonde Spot would be delighted to create educational materials for in-house usage.

In The Media


Media Features

Here’s WTH Is Going On With Hashtags On Instagram

In recent times Instagram and Facebook have rolled out great new features for users. Downside here are the number of updates that have made marketers’ jobs harder. Here’s exactly what’s going on.

Let’s Talk About The Power of Social Media and Chase Bank

Earlier today a Facebook friend, Shannyn, began discussing her issues she has been having with Chase and Bank of America. After she lost her life savings and down payment on her dream home to fraud, she spent HOURS over the course of two days on the phone with Chase's...

Founder, Sarah Bettencourt, To Speak At The Teenpreneur Conference In Jacksonville FL

This June 8 through June 10th, The Blonde Spot's founder and owner, Sarah Bettencourt, will be speaking and hosting sessions during The Teenpreneur conference in Jacksonville Florida, hosted by TeensGotCents' Eva Baker. The Teenpreneur Conference is for teens who have...

Facebook Groups – An Important Element To Social Strategy in 2018

By 2018 the organic reach of your FB page will be 0. All business pages are moving into an “explore” feed. AHHH! But fear not because there is a way you can still reach your audience without sacrificing your first born to the social media gods.

What Pokemon Taught Me About Building Brand Loyalty

I know what you’re thinking. “WTH does Pokemon have to do with marketing and branding?!” It’s such an odd concept I know, but hear me out, the relationships Ash Ketchum builds with his pokemon resembles the kind of relationships you should be creating with your...

Questions For Sarah

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